The Evolved Norco Optic And Sight Are Here
Same names, new confidence. Meet these new high pivot trail shredders for yourself at The Farm, or demo the Optic at our Hood River shop.
Learn About The Bikes
Happening Around The Shop
Check out our upcoming community events happening around the Farm. Trail dig days, races, clinics, and more
Crestline Bikes Are Here
Aaron Gwin's ride for the '24 World Cup season and a fresh brand at The Farm. We're excited to partner with this upcoming brand making waves creating incredible bikes.
Amazing Bikes,
For Under $4K
A curated selection of bikes to upgrade your riding, without breaking the bank
Rider Spotlight
Eric Swain. Fat Tire Farm mechanic, passionate rider, and known as 'the wizard'. Check Out Eric's spotlight and others on our Instagram.